People who don’t benefit from falling into a category of attractiveness often struggle with social validation. Let’s take an example. You want to get a job and go through the continuous circles of interviews. However, every time you think you nailed it – the conversation, portfolio – there is no answer after. To be honest, the reasons can be outstandingly various, but we need to take into account people’s judgemental attitude towards perceiving facial features or, so to call, face-ism. Why do we act like this? According to Christopher Olivola, human tendency to simplify life by generalization and categorization lead to enabling stereotypical behavior.
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