Step 5. Create an Email Funnel

Email funnels then help you build trust. We’ve been talking about value. So when you have a good email list, then you can do those upsells. Then you can say book an appointment now, or buying my product here buy that. It’s all about building trust. So you do need to think before you write each of those emails, how much value can I give them to that they’ll want to buy my product after this. So that’s, that’s very important.

If you have a Facebook page check, you have a YouTube channel check. So that’s your two biggest part as far as intake. So people see your link on either your Facebook or YouTube, but you promote it and mind you, this is free. You don’t have to pay for that. That’s completely free. So these are your biggest part of your funnels, or your blog. So that’s three, or lets do the German three that’s easier. So you different ways to get people, and that’s part of the initial part of your funnel. So once you’ve got them in, let’s say then the second part is, they automatically receive a welcome newsletter, a personal newsletter from you, either you’re showing your face or you have a cool video, whatever you want to do. After you’ve done that part, you build trust, and you’ve also seen the filter, okay. Are these serious newsletter subscribers, or is this spam? Then once they’ve moved into the third part, then you can start emailing them on a weekly basis. Don’t email people once a day, cause that’s really annoying. Do it once a week, maybe twice a week, depending on your audience, but not every day because that stuff is annoying, and I myself unsubscribed from that right away. So after that, when you have seen, you have seasoned news people, you check your opening rate to see if you can change that, to make sure it’s going good. Your opening rate should be between anything from 20% up. I strive for 50%, but that’s not always possible. That takes time to learn strategies to do that. But 20% is a good amount, a good opening rate standard. Then after that, okay, good, you see average, constant 20% opening rate. Then you can start upselling. Then you can start adding your products or whatever else you plan on selling. So that’s basically how that funnel works. And guess what? You didn’t have to pay a dime for it.