Startup Founders: 4 Purpose-Driven Products Built by Women
At this year’s Global Female Entrepreneurs Summit, our Product Demo Session brought together some of the most exciting innovations we’ve seen from emerging female-led ventures. But this wasn’t just about tech features, business models, or shiny prototypes — it was about startup founders solving real problems with heart, insight, and creativity. These female startup founders didn’t just pitch products. They shared personal stories, challenged broken systems, and showcased tools designed to serve communities. From fashion that regenerates ecosystems, to travel that combats loneliness, to AI-powered marketing and automation built for overwhelmed founders — each of these four products is a powerful reminder that innovation isn’t just about disruption. It’s about listening deeply to what the world truly needs.
Whether you’re a fellow founder, future collaborator, investor, or simply someone who cares about meaningful innovation — you’ll want to meet these products and the brilliant minds behind them.
Scroll on. Be inspired. Let’s celebrate what happens when startup founders build with intention.
Jiwya — Fashion That Starts and Ends with Nature
Clothes are always with us. But what happens when they come at the planet’s expense?
That question sparked the creation of Jiwya, co-founded by textile scientist Aishwarya and Adhiraj. Together, they’re building an entirely plant-based fashion supply chain, rooted in regenerative materials, traditional techniques, and zero waste from start to finish. From crop to fabric to final stitch, Jiwya keeps impact in focus. Natural dyes. Ethical labor. No fossil-fueled fabrics. Their Re-Jiwya program invites customers to repair, return, and reinvest their garments into growing future crops. Over 150 artisan communities across India are part of the journey — and global recognition is rolling in, including a UN Fashion & Lifestyle Network partnership and LCA-backed carbon footprint tracking.
This is slow fashion, accelerated by care.
AISHWARYA LAHARIYA, Co-Founder of Jiwya
You don’t have to build alone
Velout — Turning Solo Travel into Soulful Connection
Traveling solo can be empowering. But it can also feel deeply isolating. Female startup founder Theodora, a seasoned solo traveler, created Velout to change that. This travel tech platform connects users based on personality, not just destination — bringing together compatible solo startup founders, digital nomads, and mindful explorers.
Backed by psychological research and built with AI matchmaking, Velout helps users forge meaningful travel bonds and plan sustainable trips with local experiences. Safety-first design includes phone number verification, swipe-to-match, and video profile checks to create a trusted, respectful community. Launched globally in March, Velout has already won honors from Deutsche Bahn, Travelsoft, and Eurowide Travel Tech.
Now, with every swipe and shared journey, Velout is proving that travel can be a gateway to connection, not just a destination.
THEODORA CHATZIPAVLIDIS, CEO & Co-Founder of Velout
Markelia — Smarter Marketing for Founders Who Do It All
Marketing often steals time from what really matters. And for many startup founders, it’s a constant source of stress. Enter Markelia, created by Pearl at Swiss creative tech company Daily Frame — a smarter way to build and adapt your marketing strategy. Markelia generates full content plans in minutes and updates them daily based on real-world data like trends, weather, and engagement. It’s a fully integrated tool with KPI tracking, notification-based strategy shifts, and support from a creative team for content, design, and storytelling.
Perfect for female founders in wellness, food, tech, or education — Markelia offers fewer platforms, less stress, and more consistent impact
Pearl Oti-Amoako, CEO & Founder of DailyFrame
Chatbotbuilder.ai — Let Your Inbox Run Itself
Overloaded DMs and constant customer questions? For startup founders, it’s a drain. That’s where chatbotbuilder.ai steps in. Presented by Wendy Molinares, this intuitive tool helps founders automate messages, bookings, and lead capture with custom AI agents.
Built for non-tech users, the platform works across WhatsApp, Instagram, Messenger, and even phone support. With features like image recognition, web chat bots, URL behavior tracking, and custom prompts, it offers real support — without hiring a developer. Wendy showed us how to set it up in minutes: create your bot, input your prompt, go live.
Whether you run an e-commerce shop or a service-based business, chatbotbuilder.ai handles the repetitive stuff, so you can focus on what moves the needle
From Vision to Product: What Female Startup Founders Teach Us
What makes these solutions stand out isn’t just the innovation — it’s the intention. Each product shown in this demo session was designed by startup founders who understand what it means to solve problems from the ground up. Their tools aren’t only clever — they’re personal, practical, and built to scale.
Whether you’re tackling fashion’s impact, loneliness in travel, the grind of marketing, or inbox overload, these female startup founders and their teams are leading with purpose. They’re reshaping industries while staying connected to the communities they serve.
If you’re a founder yourself — dreaming, building, or scaling — know this: the problems you’ve faced might just be the seed of your most powerful solution.
Let these stories spark your own.
Feeling inspired?
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