Every founder has a story — but not every story is positioned in a way that creates real opportunities.

In this masterclass, Fatou B. Barry breaks down how women founders can turn their lived experience into a clear, compelling brand narrative that attracts the right clients, collaborators, and visibility. Drawing from her background in public relations and brand strategy, she makes storytelling practical, structured, and aligned with real business outcomes — not just inspiration.

This is a hands-on session focused on clarity and application. You’ll learn how to share your story without oversharing, connect your personal journey to your business value, and use storytelling across your bio, website, pitches, and media opportunities. The goal is simple: to move from “I know what I do” to “I can clearly communicate why it matters.”