Fireside Chat
Building With Intention: The Reality of Building a Seven-Figure Brand

What does it really take to build a seven-figure brand from the ground up — without investors, retail backing, or a safety net?

In this fireside chat, Maxie James, founder of Ellaé Lisqué, shares the real story behind building a successful brand on her own terms. From launching the company after a career pivot to growing it into a globally recognized label, Maxie will speak candidly about the lessons, risks, and decisions that shaped her journey.

This conversation goes beyond the highlight reel. Maxie will talk honestly about managing growth, setting boundaries, building the right support systems, and learning how to protect your energy while leading a growing business. It’s a grounded and empowering conversation about building with intention, staying true to your vision, and creating success that is sustainable.

  • The difference between revenue growth and sustainable business growth
  • Why doing everything yourself can slow you down — and how to build smarter support systems
  • How to set boundaries that protect both your energy and your business
  • What founders should know about timing, growth, and learning when to say no
  • Why separating your identity from your business can help you make clearer decisions and avoid burnout
Speaker

Maxie James

Founder & CEO of Ellaé Lisqué, Chief Marketing Officer